Sine Power Electrics

SEO Strategy & Execution

I led the SEO overhaul for Sine Power Electrics, focusing on improving their organic visibility in the Kenyan electrical services market. By implementing advanced on-page SEO techniques and local search optimization, I helped them dominate high-intent keywords.

The impact was immediate and substantial: sales increased 2.2x within the first two weeks, and organic impressions grew by 7.13x in the first week alone.

Key Achievements

• 6 Arrow Sitelinks: Engineered the site structure to gain Google Sitelinks, improving search real estate and click-through rates.
• Local SEO for Kenya: Optimized Google Business Profile and local keywords to rank top for regional searches.
• WordPress Performance: Tuned the WordPress backend and Rank Math configuration for optimal indexing speed.
• Conversion Optimization: Redesigned key landing page sections to convert the new organic traffic into leads.

Results